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Smile Campaign Evaluation

 Smile campaign advert I am pleased with the finished product and the camera work used when making it such as the different camera angles and techniques such as close ups, widescreen shot and a couple of dutch angle shots, I am also pleased with the editing of my advert and the techniques I used when editing such as the transitions and the captions and the music used for the advert as I think it matches with the theme of the advert as well as including the mind logo to show who the client was and the contact information as well as cutting down footage to make the advert less than a minute and making it suited to the target audience and the client. The work could have been improved by using better camera work e.g. a tripod in certain shots, I could have used more varied camera shots, I could have also used more advanced techniques on premier pro to make my advert look more professional. Smile Campaign Podcast I am pleased with the finished product as it was suited to mental health a...
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Canon Journeys Evaluation

 I am pleased with my work for canon campaign as I have made the image for the journeys campaign advert eye-catching while making the canon logo and the slogan stand out while not being too overpowering to the point where it takes the focus away from the image itself, I like how i took the image so its dark but also light with the sunset and the car lights, it also matches with the target audience as it signifies nightlife which is a lot about what the target audience would be interested in. I also like the Slogan i used 'timeless journeys' it mentions the campaign journeys and shows that journeys can happen at anytime matching with the target audience as well as expanding the audience. I could improved my work by experimenting more with different images, colours and different techniques in photoshop, i could have experimented more with ideas or maybe font types for the slogan
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Smile Campaign Podcast

https://soundcloud.com/richard-buckley-782325413/podcastsmilecampaignfixed?utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing
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Post Production Diary

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once I finished the production of my advert it was time to edit the advert  first I started by importing my footage from my advert to begin the editing of my advert once I imported the files they appeared in the media browser section so I can choose which footage I want to insert into the timeline to start the edit of my advert once the raw footage of my advert was inserted from the media browser to the timeline ready for me to edit my advert I started the edit by choosing which part of the footage I want to edit I had over 6 minutes of footage for a one minute advertisement so I had to find a way to cut down the footage to make my advert at a maximum of 2 mins I watched through all the footage multiple times and cut out all of the unneeded or unnecessary shots and footage that I thought either wouldn't fit with the theme of the advert, were too lengthy and didn't match the pace of the advert once I had all my clips imported into premier pro I had to start editing it the way I ...
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podcast post production

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  first I imported the raw audio footage of my podcast, ready to be edited and changed I see necessary to make it as professional as possible i then selected the pointer tool to open the menu to view all the other tools for me to edit the audio for my podcast i then selected the scissors tool to cut out any pauses or any cuts in the audio with the scissors tool selected i can now cut out any pauses or any other sounds that i don't want in my podcast i then made sure to use the zoom tool to make sure i have the optimum accuracy to be able to make the cuts sound fluent and not jittery or have jump cuts with the bit cut separate from the other audio i selected and deleted it before dragging to two bits of audio together so that there isn't a gap in the audio leading to a pause in the podcast this is the two pieces of audio put together to get rid of the gap and pause in the audio once zoomed out this is what the finished edit looked like, with it finished i had to upload it for it...
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canon journeys poster production

 
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smile campaign advert

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